The psychology of colour
News Canada
(NC)—Colour reveals a great deal about our personalities and plays an important role in our lives.
It has been a part of the natural world since the beginning of time, yet we continue to be fascinated by the mysterious nature of this subject.
"Our personalities can be reflected in our colour choices. We use colour to convey emotion, visually communicate, symbolize ideas and represent our cultures," says Darrin Noble, director of marketing for CIL Paints. "We recommend that people consider the nuances of each colour family when decorating, especially children's rooms."
Consider the meaning of these colours when selecting the mood for your home.
Blue - The colour of royalty, blue brings comfort and serenity to our lives. If you choose blue, you have a basic need for a calm, harmonious and tension-free existence. Capable, conservative and sensitive to others, you make a loyal and trustworthy friend.
Brown - Sensuous in nature, it represents an importance of heart and home. Should you seek brown, you are conscientious, steady and dependable. Your inner security, honesty and high virtue show that you take life seriously.
Green - The colour of life represents freshness, security and tranquility. If you selected green, you seek stability, balance and persistence. You are a moral and affectionate individual.
Orange - In bright tones, orange is jovial, cheerful and playful. Deepened, it becomes exotic and exciting. If orange is your choice, you have abundant energy with an eye for structure and organization. Your social nature finds you surrounded by family and friends.
Pink - Universally representing caring and sharing, pink indicates a strong personality. The affectionate and concerned individual prefers pink. Gently, you offer love, attention and nurturing to those in distress.
Red - This single most dynamic and passionate colour symbolizes love, rage and courage. Those who select red are aggressive, impulsive and strive for success. The desire to experience the fullness of living leads to constant activity.
Teal - Cool and constant, teal indicates stability and resistance to change. If teal is your favorite colour, you are a sensitive individual, and have excellent taste. Optimistic and trusting, you have a high degree of faith and hope, easily trusting others.
Purple - The colour of luxury indicates sensuality, passion and depth of feeling. If you like purple, you tend to be unique, highly sensitive and observant. Creative and artistically talented, you tend to have a complex personality.
Yellow - It exudes warmth, inspiration and vitality, and is the happiest of all colours. Yellow signifies communication, enlightenment, sunlight and spirituality. If your favourite colour is yellow, this indicates that you look forward to the future, and that you are intellectual, highly imaginative and idealistic.
For more information, visit www.cilpaint.com.
- News Canada
Home
Last modified: 12/20/03
 |